How to Create PLR Journals and Planners

Written By L

January 31, 2024

In today’s digital age, the art of penning down thoughts and organizing our lives on paper has not lost its charm. Journals and planners are still widely used for goal setting, reflection, and staying organized. If you’re an entrepreneur or content creator looking to tap into the lucrative market of printable journals and planners, Private Label Rights (PLR) can be a game-changer. In this blog post, we’ll walk you through a beginner-friendly guide on how to create PLR journals and planners, so you can start offering valuable and customizable resources to your audience.

What is PLR?

Before we dive into the details, let’s understand what PLR means. PLR stands for Private Label Rights. It refers to the permission granted by the content creator to modify and rebrand their work as your own. PLR materials are pre-made and can be customized to suit your brand’s identity, saving you time and effort in creating content from scratch.

Step 1: Choose Your Niche and Target Audience

The first step in creating PLR journals and planners is to define your niche and target audience. Determine who your ideal customers are and what kind of journals or planners would appeal to them. Are you targeting students, busy professionals, or individuals interested in self-care? Understanding your audience’s needs and preferences will help you create content that resonates with them.

Step 2: Plan the Structure and Layout

Once you’ve defined your niche and target audience, it’s time to plan the structure and layout of your journals or planners. Consider the key elements you want to include, such as goal-setting pages, daily or weekly layouts, habit trackers, and reflection prompts. Visualize how the pages will flow together and ensure a logical and user-friendly structure.

Step 3: Create or Source Content

The content of your PLR journals and planners is crucial in providing value to your customers. You have a few options when it comes to sourcing or creating the content:

  1. Create your own content: If you have the expertise and time, you can create the content yourself. Write inspiring quotes, prompts, and guided exercises that align with your target audience’s goals and interests.
  2. Outsource content creation: If you don’t have the necessary skills or time to create the content, you can hire freelance writers or graphic designers to help you. Clearly communicate your requirements and provide guidelines to ensure the content meets your standards.
  3. Use pre-made PLR content: Another option is to leverage pre-made PLR content. There are reputable PLR providers who offer a wide range of ready-to-use templates and content that you can modify and rebrand as your own. Ensure the PLR content aligns with your target audience and niche.

Step 4: Design and Customize

Once you have the content, it’s time to design and customize your journals or planners. If you’re proficient in graphic design, you can use software like Adobe InDesign or Canva to create visually appealing layouts. Alternatively, you can hire a professional designer to bring your vision to life.

Customize the design by incorporating your brand colors, logo, and fonts. Add your own personal touch to make the journals or planners unique and reflective of your brand identity. Remember to maintain a balance between aesthetics and functionality, ensuring that the pages are easy to read and use.

Step 5: Package and Market Your PLR Journals and Planners

Once your PLR journals and planners are ready, it’s time to package and market them to your target audience. Consider the following strategies:

  1. Create attractive cover images and mock-ups to showcase your products.
  2. Write compelling product descriptions that highlight the features and benefits of your PLR journals and planners. Clearly communicate how they can help your customers achieve their goals and improve their lives.
  3. Set up a professional website or an online store to showcase and sell your PLR products. Make it easy for customers to browse and purchase your journals and planners.
  4. Leverage social media platforms to promote your PLR products. Share visually appealing images, testimonials, and sneak peeks to generate interest and engagement.
  5. Collaborate with influencers or bloggers in your niche to reach a wider audience. Offer them free samples or exclusive discounts in exchange for reviews or promotions.


Creating PLR journals and planners can be a rewarding venture, allowing you to offer valuable resources to your audience while generating income. Remember to choose a niche, plan the structure, source or create content, design and customize, and market your PLR products effectively. Continuously listen to your customers’ feedback and adapt your products to meet their evolving needs.

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